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Gilly’s Story

Learn about my journey to becoming an osteopath business coach and discover why I champion the highly skilled therapeutic work osteopaths do. Want to hear more? Book a call with me.

I’m Dedicated to Raising Awareness of the Great Work You Do.

Over a 20-year period, my son, Toby, suffered from a series of major illnesses. These included kidney cancer, heart failure, stroke, and ultimately, a heart transplant. Throughout that time, I witnessed the astonishing contribution gentle osteopathy made to his everyday state of health and quality of life, and in the end, to his recovery.

With that experience, it seemed the most natural thing in the world to assist those who can ease people back to pain-free health through osteopathy marketing and osteopathy business coaching.

I worked with the Rollin Becker Institute for several years, marketing, organising and attending their CPD courses. The sometimes struggling delegates found they simultaneously benefited from my entrepreneurial talents and flair for the creative and innovative; they prospered.

It was a propitious combination. Recognising that business success is less about never encountering difficulties than knowing how to overcome them, I decided that osteopath business coaching was for me, and the idea for Osteobiz was born.

I now work with osteopaths the world over as an osteopath business coach, advising on how to grow their business. Want to hear how I can help your business?

My Journey into Osteopath Marketing

After discovering my passion for helping businesses thrive through osteopathy marketing, I realised there was so much more that I could do to champion the great work that osteopaths do. Now I’m proud to be part of a thriving community of osteopaths.

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I Wrote the Book on It

In 2013, I started giving guest lectures at the University College of Osteopaths, London School of Osteopaths, and the British College of Osteopathic Medicine. I also presented workshops and taught osteopath marketing skills to undergraduates and Osteopathic Regional Societies.

Since then, I have been published in Osteopathy Today and have recently published The Osteobiz Guide to Fearless Marketing.

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Public Speaking

Since 2014, Osteobiz has sponsored the Principal Of The Year Award at the Institute of Osteopathy’s Gala Dinner.

After sponsoring this event for many years, I was invited to be their Annual Convention Headline Sponsor too. I now present at the Convention as well as at the annual business conference, Advancing Healthcare Practice in London.

Building a Community

In 2015, I saw how much the profession was struggling with marketing, given the advertising restrictions it faces.

I began an online campaign to assist people in understanding why they would visit an osteopath with the hashtag #OsteopathyWorks. Simultaneously, I opened a Facebook support group where 5,200 osteopaths from across the world gather to share CPD opportunities, vacancies and items for sale.

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